Curriculum

Our EMBA program emphasizes three themes that are integrated throughout the curriculum.

Entrepreneurship

The ecosystem around entrepreneurship at Yeshiva University is vibrant, brilliant, and cutting edge. At the very heart of Yeshiva Entrepreneurship’s mandate is to find ways to take advantage of the enormous power, vitality, and resources of the entire University so that, indeed, the whole of our energies is much greater than merely the sum of the parts. We encourage partnerships between schools and institutes, students and alumni, the NYC community, and government officials. We have strong connections to Israel and its Start-up nation technology and entrepreneurial spirit.  Yeshiva University is in the process of creating an incubator in NYC for Israeli based companies to develop and thrive in the NYC environment.

Leadership

This theme focuses on creating the new leaders of the future. Throughout the program there is a special emphasis on how different business tools and theories can enhance the ability to lead and perform in highly competitive and stressful environments. Some of the courses offered specifically concentrate on developing leadership skills including management in a global environment and a series of speakers comprising some of the most successful executives and entrepreneurs.

Ethics

More important than ever is to practice Business Ethics while maintaining a sustainable business model. Set at Yeshiva University, this program weaves YU values with business ethics by teaching how a sustainable business model can be achieved while also providing benefit to the community and its environment. This model depends on the ability of managers and leaders to identify personal and corporate values and to align business behavior with social expectations, legal responsibilities and moral aspirations. Our curriculum emphasizes the central role of business ethics in our core Ethics and Legal Environment course and focuses on ethical issues in cases studied throughout the curriculum.

 

Two summer residencies - innovation through technology and leadership:

Summer 1: NYC summer residency – learning what it takes to become an innovator

In this seven days intense workshop students learn about the business models that can help them take a product or a business to the next level. Specific tools of creativity are taught and applied, followed by a series of visits to innovative start-ups from the New York Metropolitan area. The workshop ends with students creating their own business ideas and providing a business plan to go along with it.  

 

Summer 2 - Israel summer residency – immersing in a start-up nation culture

In this ten days intense workshop students engage with Israeli EMBA students from one of Israeli’s top universities. Together, they work as teams to discover the secrets behind this start-up nation technological success. Lectures, from top Israeli business and technology professors, are given, followed by an on ground visits to Israeli most successful companies. By the end of this workshop students are expected to have a good grasp of what it takes to be a leader of innovation, and the strategic ways to get there. The residency is in English.

Below are our year-one and year-two courses.

YEAR ONE

Summer-Man 7000, 1 cr.

Introduction and Orientation—Team Building and Self-Assessment
This course is designed to provide the student with:

  • An overview of the EMBA program;
  • An introduction to the cohort and faculty;
  • Individual and group feedback on students' management style, emotional intelligence, team effectiveness and decision making
Fall

The Foundations of Business

This course is designed to provide the skills necessary to support and grow a business or a start-up. Borrowing across functional areas, this will provide students with the concrete tools to sustain a start-up across a variety of industries. This includes basic issues around accounting and finance, managing funding, legal, human resources, interpersonal relations, and customer retention.

Assessment of Business Factors-IDS 7720, 3 cr.

Upon successful completion of this course, students will be able to analyze data to forecast performance. By the end of the course, students will have the fundamentals to measure the performance of various aspects of business as opposed to just reviewing tables and charts.

Financial Reporting & Analysis – FIN 7745, 3 cr.

We recognize that whether you are an employee, a business owner, and/or the director of your own personal finances, it is extremely important for you to have a mastery of financial statements that are widely used in business, including the balance sheet and income statements. This course will help you answer critical questions from financial statements about a business—whether it is a large multinational company like Apple, or a single-owned business such as software consulting, a restaurant, retail store, etc.  At the end of this course, you too would be able to evaluate a company’s current and future profitability, its growth potential, and solvency.

Entrepreneurship in a Digital World Forum – MAN 7750, 3 cr.

Today's business environment requires entrepreneurship spirit to deal with the turbulent marketplace.  The Entrepreneurship in a Digital World Dialogue and Forum hosts top executives from major multinational corporations and leading entrepreneurs.  This lecture series is intended to provide students with the opportunity for an intimate dialogue with business leaders, entrepreneurs, trailblazers and innovators across diverse business sectors to share their insight. This series, which is held one weekday evening a month, over the course of the two years,  provides  a personal setting in which students learn from the most influential business and leadership minds, representing the most successful organizations in the world.  This course provides students with a broad range of senior executive perspectives; an experience which enables them to become effective leaders in a variety of organizational settings.

Students also have the opportunity to hear from and dialogue with today's most influential business and leadership minds.

Spring

Entrepreneurship and the Management of Change – MAN 7770, 3 cr.

This course provides the student with critical entrepreneurial strategies, skills, knowledge, techniques, methods and hands on experience needed to create businesses which utilize processes, practices, talent, operations, services, and resources in a sustainable and responsible manner. 

Business Law, Regulation and Ethics – MAN 7751, 2 cr.

This course provides business leaders and entrepreneurs the understanding of their legal, ethical, moral, and fiduciary duties in the business world.  This course provides the tools to better evaluate hypothetical decision-making in relationships that can often give rise to conflicting duties.  More importantly, this course examines how these duties evolve over the “life cycle” of a business, from conception and startup, to the hiring of employees, the raising of capital from investors, mergers and acquisitions, downsizing, and dissolution and reorganization.  By the end of the course students will think pro-actively in regards to the law as a tool to protect rights and property interests.

Managerial Economics– ECON 7733, 3 cr.

This course provides an introduction to the application of economics to business decision-making, covering the broad principles of marginal analysis, from demand and cost analysis to pricing, to market analysis and strategic management.  By the end of the course, students will be able to make managerial decisions from accounting to finance, to marketing and strategy.

Entrepreneurship in a Digital World Forum -- MAN 7750, 3 cr.

Today's business environment requires entrepreneurship spirit to deal with the turbulent marketplace.  The Entrepreneurship in a Digital World Dialogue and Forum hosts top executives from major multinational corporations and leading entrepreneurs. This lecture series is intended to provide students with the opportunity for an intimate dialogue with business leaders, entrepreneurs, trailblazers and innovators across diverse business sectors to share their insight. This series, which is held one weekday evening a month, over the course of the two years,  provides  a personal setting in which students learn from the most influential business and leadership minds, representing the most successful organizations in the world.  This course provides students with a broad range of senior executive perspectives; an experience which enables them to become effective leaders in a variety of organizational settings.

Summer

International Residency

International Business- MAN 8002, 4 cr.

The purpose of this learning expedition is to enhance our cultural intelligence and global mindset through a greater understanding of the cultural, economic, governmental and historical forces shaping emerging markets.

YEAR TWO

Fall

Financial Management – FIN 7751, 3 cr.

In the Financial Management course the student learns how to assess loans, leases, mortgages, and small business financing. It also shows how to value investment projects in small and large businesses, how to approach investment in the stock and fixed income markets; finally it shows how to plan for retirement, how to grow a business, and how to create accounting at time of inflation.

Marketing Management – MAR 7740, 3 cr.

Marketing activity is the core of an operating business. It provides the managerial focus for the interfacing with customers and the source of intelligence about customers, competitors and the general environment.  Managers must identify and measure consumer’s needs and wants, assess the competitive environment; select the most appropriate customer targets and then develop marketing programs that satisfy consumer’s needs better that the competition.  Further, marketing focuses on the long run relationship of a company to its customers as well as short-run sales and profits.

Managerial Accounting – ACC 7721, 2 cr.

This module provides important business tools that help managers and/or owners of a business to make effective decisions.  Managerial accounting skills are useful in any career, organization, and industry, whether it is a large corporation, a small entrepreneurial company, a not-for-profit organization, or a governmental entity. This course deals with information for internal use only.  By the end of this course you should be able to develop and use budgets, performance reports, and pricing analyses to improve the performance and success of any organization. 

Decision Models– IDS 7769, 1 cr

This module shows the students how to improve managerial decision making by using mathematical modeling.  By the end of this module students will be able to run models of their own for product mix, pricing, scheduling, production planning, and financial planning. Optimization models were proven to be effective in solving business problems in finance, and accounting, and in helping to interpret results and perform sensitivity tests.

Entrepreneurship in a Digital World Forum - MAN 7750, 3 cr.

Today's business environment requires entrepreneurship spirit to deal with the turbulent marketplace. The Entrepreneurship in a Digital World Dialogue and Forum hosts top executives from major multinational corporations and leading entrepreneurs. This lecture series is intended to provide students with the opportunity for an intimate dialogue with business leaders, entrepreneurs, trailblazers and innovators across diverse business sectors to share their insight. This series, which is held one weekday evening a month, over the course of the two years,  provides  a personal setting in which students learn from the most influential business and leadership minds, representing the most successful organizations in the world.  This course provides students with a broad range of senior executive perspectives; an experience which enables them to become effective leaders in a variety of organizational settings.

Spring

Corporate Finance – FIN 7775, 3 cr.

The purpose of this course is to provide an understanding of the main issues of modern Corporate Finance. The focus is on understanding how corporation operate, on improving decisions at all levels and to some extent on current issues in corporate financing debates. It builds on the foundations taught in the introductory course. In particular, we will ask: Why do IPO’s seem to leave money on the table? How should firms finance their operations? What should we look for in the debt prospectus? What happens in bankruptcy and why should we care about it? Why did dividends disappear and then come back? Are mergers good and for whom? And finally, what is wrong with corporate governance?

Marketing and Social Media – MAR 7750, 3 cr.

From Facebook to LinkedIn, Twitter and YouTube – firms and individuals are embracing social media platforms at an ever-increasing pace. Social media is transforming the way that companies create, collaborate, and compete in these uncertain times. One of the major areas social media is impacting companies is through existing practices in functional areas such as marketing and public relations. Gain the practical tools and learn the strategies needed to successfully launch a media plan, build brand awareness, and increase brand image by using traditional marketing methods as well as innovative ones. Learn how to launch a gorilla marketing campaign; learn how to successfully leverage social networks, how to capitalize a powerful on-line word-of-mouth lift, and how to respond to negative commentary

 Business Strategy – MAN 7760, 3 cr.

This integrative course focuses on our understanding of the firm as a whole. Students will take the perspective of the general manager who is seeking to establish a strong position while operating in an inherently complex environment.  It draws on functional business areas such as Marketing, Accounting, Finance and Information Science, as well as on academic disciplines such as Economics, Psychology and Sociology.   

Entrepreneurship in a Digital World Forum - MAN 7750, 3 cr.

Today's business environment requires entrepreneurship spirit to deal with the turbulent marketplace. The Entrepreneurship in a Digital World Dialogue and Forum hosts top executives from major multinational corporations and leading entrepreneurs. This lecture series is intended to provide students with the opportunity for an intimate dialogue with business leaders, entrepreneurs, trailblazers and innovators across diverse business sectors to share their insight. This series, which is held one weekday evening a month, over the course of the two years,  provides  a personal setting in which students learn from the most influential business and leadership minds, representing the most successful organizations in the world.  This course provides students with a broad range of senior executive perspectives; an experience which enables them to become effective leaders in a variety of organizational settings.

Summer

Summer- 5-Day New York City Residency - MAN 8000, 4 cr.